Most AI tools don’t know you.
Most AI tool have no clue who you are. They make you pick a tone from a dropdown or describe yourself and your brand in 300 characters. But your voice already exists in your emails, posts, videos and writings. We say lets use it!
Our approach starts with knowing you.
The first thing is we train AI on your voice, style, and knowledge—then every tool, workflow and agent can use it and know you. Each tool knows its job, but they all use and rely on the same source of truth.
Your Persona is like a System prompt.
With your persona in the heart of the machine, it can reason and make decisions with your judgement. The best part is, that everything you do to improve the accuracy and knowledge benefits all tools.
👇 Try a couple of Workflows. Feel the difference 👇
These Agents Do!
The workflows and agents below share a common persona the voice and knowledge of Jimmy Sexton or you.
For now, they stand alone, but could act as a team
Imagine: Its a new quarter. You use the Content Strategy Agent to generate a 12-week content calendar.
Once you approve the calendar, the Content Strategy Agent takes over seeing it through. As assets become due, the Agent wakes up, and asks the assigned owner for it… Maybe that’s Jimmy producing it himself, or an AI Agent with a role like: “LinkedIn Post Writer agent.”
The LinkedIn Post Writer can see the calendar, fetch its assignment and has its own SOPs to write a post in Jimmy’s style, get it “approved”, and report back when finished! After that, the Content Strategy Agent might call another agent, whose role is to produce derivatives like a tweet or a hero image, and maybe another to post it.
Create Content Calendar
🔍 Step 1: Answer questions about pillars and channels.
🧠 Step 2: The AI maps trending topics to your audience.
📅 Step 3: It produces a detailed 12-week calendar.
Opinion Post on LinkedIn
🔍 Step 1: Paste an interesting news media article.
🧠 Step 2: Blurt out your one line opinion about it.
📅 Step 3: The AI writes three variations, choose one.
Podcast Outline & Script
🔍 Step 1: Paste interesting blog or news media article.
🧠 Step 2: Explain your big idea and a few key points.
📅 Step 3: The AI writes a complete outline and full script.
Create an Infographic
🔍 Step 1: Upload reports with audience-relevant data.
🧠 Step 2: The AI extracts insights of value to your audience.
📅 Step 3: It produces a LinkedIn post and Infographic.
Write Full Length Blog
This and other tools we developed for Jimmy, all rely on a fine tuned model of the Esquire Group’s business, Jimmy Sexton’s expertise and personality – how he interacts with the world, his beliefs, interests, opinions, attitude and voice. This is all drawn from hundreds of blogs, podcasts, video recordings, emails and more.
Want solutions like this for your business and industry?
See other tools: Morning Opinion, Podcast Writer
Create Blog Hero Image
This and other tools we developed for Jimmy, all rely on a fine tuned model of the Esquire Group’s business, Jimmy Sexton’s expertise and personality – how he interacts with the world, his beliefs, interests, opinions, attitude and voice. This is all drawn from hundreds of blogs, podcasts, video recordings, emails and more.
Want solutions like this for your business and industry?
See other tools: Morning Opinion, Podcast Writer
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